Design Philosophy
Serving not only as an internal information system for the Carolinian community, the USC Website is also an essential public relations and marketing tool of the University. It is thus important to adjust to the sensibility and language of our prospects even as we aim to synchronize the look and feel of the site with the distinct form and content of the other official communication materials of the University. No matter which of our pages you're looking at, you should get the feeling that you're in USC. Our primary design goals are:
- To ensure that the USC Website is available to all users, regardless of their level of technological competence.
- To produce clean and uncluttered designs with clear and consistent navigational aids.
- To ensure that USC's brand and message are clearly conveyed.
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